Effective Date:  1/10/2026

At Hallmark Escrow Co. (“we,” “us,” or “our”), we value the privacy of individuals who use our websites and related services (collectively, our “Services”). This Privacy Notice explains how we collect, use, and share the personal information of users of our Services (“users,” “you,” or “your”). By using our Services, you agree to the collection, use, disclosure, and processing of your information as described in this Privacy Notice.

Personal information is information that identifies or could reasonably be used to identify a specific person. Personal information does not include deidentified (anonymized or pseudonymized) information or aggregated information derived from personal information.

We may collect a variety of personal information and other information about you or your devices from various sources, as described below.

Registration Information. If you sign up for an account, register to use our Services, or sign up for emails or other updates, we may ask you for basic contact information, such as your name, email address, phone number, and/or mailing address. We may also collect certain demographic information when you register for our Services, including age, gender, personal interests, income, and/or marital status.

Communications. If you contact us directly, we may collect additional information from you. For example, when you reach out to our customer support team, we may ask for your name, email address, mailing address, phone number, or other contact information to verify your identity and communicate with you. We may store the contents of any messages, attachments, or information you submit through our forms or questionnaires.

Events. If you register for an event we host (in-person or online), we may collect information such as your name, address, title, company, phone number, email address, and event-specific information.

User Content. We may allow users to share content such as posts, comments, reviews, or other user-generated content. Unless otherwise noted, this information may be publicly available through our Services.

Payment Information. If you make a purchase or payment through our Services, we may collect billing address, payment method, and transaction details. Payment card information is typically processed by third-party payment processors and is not stored by us except as necessary for recordkeeping and compliance.

Usage Information. We may collect information about how you interact with our Services, such as pages visited, links clicked, and time spent on the site.

Device and Log Information. We may collect IP address, browser type, operating system, device identifiers, and referral URLs.

Cookies and Similar Technologies. We use cookies, web beacons, and similar technologies to improve functionality and personalize your experience. You may control cookies through your browser settings; however, disabling cookies may affect certain features.

We may receive personal information from third parties such as business partners, marketing partners, publicly available sources, and service providers that help us verify identities, process transactions, or provide services.

We may use personal information to:

• Provide, maintain, and improve our Services
   
• Process transactions and fulfill requests
   
• Communicate with you, including service notices and marketing messages
   
• Personalize user experiences and analyze usage trends
   
• Detect and prevent fraud, security incidents, or technical issues
   
• Comply with legal obligations and enforce policies
   

We may share personal information with:

• Service Providers (e.g., payment processors, IT providers, analytics vendors)
   
• Business Partners for joint offerings or promotions (with safeguards)
   
• Legal or Regulatory Authorities when required by law or to protect rights, safety, or property
   
• Corporate Affiliates in connection with corporate transactions such as mergers or acquisitions
   

We do not sell personal information in the traditional sense. Where required by law, we provide opt-out rights for certain data-sharing practices.

We use reasonable administrative, technical, and physical safeguards to protect personal information. However, no system is completely secure, and we cannot guarantee absolute security.

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Notice, unless a longer retention period is required or permitted by law.

Depending on your location, you may have the right to:

• Access and receive a copy of your personal information
   
• Correct inaccurate or incomplete information
   
• Request deletion of your personal information
   
• Opt out of certain data processing or marketing communications
   

To exercise these rights, contact us using the information below.

Our Services are not intended for children under 13 (or 16 in certain jurisdictions). We do not knowingly collect personal information from children.

We may update this Privacy Notice from time to time. We will post the updated version on our website and update the effective date.

If you have questions about this Privacy Notice or our data practices, contact:

Hallmark Escrow Co.

trust@hallmarkescrowco.com